
Do you ever feel like you and a client are "speaking different languages," causing friction or missed opportunities? The reports provide a framework for understanding different communication styles and how to adapt to them.
Are you a direct, results-focused person who gets impatient with small talk and sometimes feels that others see you as "domineering" or "opinionated" when you're just trying to be efficient?
Do you excel at building trust and relationships but hesitate when it's time to "ask for the close," fearing you'll seem too pushy and damage the rapport you've worked so hard to build?
Do you feel a sense of stress or burnout from trying to adapt to your work environment in a way that doesn't align with your natural, instinctive personality?
Have you ever wondered why you make certain decisions, feeling driven by "unseen influences" or "hidden motivators" that you can't quite put your finger on?

This is the universal language of behavior. You'll get a clear picture of your public, private, and perceived self, and understand your instinctive response to pressure
For Your Business: This empowers you to understand your own selling style and quickly assess the buying styles of your customers, helping you to build rapport, communicate more effectively, and prevent conflicts.

This profile measures your thinking and task preferences within a team environment, identifying your strengths as a Theorist, Executor, Analyzer, Manager, or Strategist.
For Your Business: Pinpoint your greatest strengths within a transaction. Understanding your preferred role helps you leverage your best skills and know where to seek support, increasing your productivity and job satisfaction.

Values are the hidden motivators, like the part of an iceberg under the surface, that are ingrained in our subconscious and drive our actions. This assessment identifies your priorities among Loyalty, Equivalence, Personal Freedom, and Justice.
For Your Business: Aligning your work with your core values is the key to preventing burnout and building a career that is truly fulfilling.

These are the unseen thoughts, feelings, and passions that unconsciously shape every decision we make. The BAI measures your drivers across six key areas (the I-SPEAK acronym).
For Your Business: Uncover the hidden catalysts for your success. Understanding what truly motivates you allows you to structure your goals and daily activities in a way that creates more passion and energy in your work.
With over 40 years of hands-on experience in the real estate industry, Don Goertz brings a depth of knowledge that is second to none. He has navigated every type of market—from booming highs to challenging lows—and has personally helped hundreds of agents on their path to success.
Don is also a Certified Maxwell Leadership DISC Behavioural Consultant, specializing in helping sales professionals understand their unique strengths. His coaching is practical, authentic, and designed to provide you with a clear, actionable plan to build a business you're truly proud of.